The Pleasure Project

The Pleasure Project

Do you know your Arousal Type?

This tool was designed to discover the essence of sexual desire in order to find sexual satisfaction.

It is the first step when you are trying to understand why you are experiencing low desire or differing desires from your partner, as well as, other arousal issues such as erectile dysfunction or orgasm difficulty.

• The Arousal Type concept was developed over 20 years by sexologist and therapist, Dr. Petra Zebroff.
• Designed to help everyone better understand their sexual personality and connect more meaningfully with their partner.
• Affordable sexual satisfaction — based in real science.
• For singles, as well as to people who are in a committed, long-term relationship

When you know your type you can:

1. Tap into your sexual desire more easily.
2. Get the pleasure out of sex that you have been craving.
3. Know how to please your partner.
4. Develop a language to talk about sex with your partner.
5. Discover ways to keep your sex hot even in long term relationships.

How the AT Tool Works:

Using a question wizard, image choice & writing analysis, the Arousal Type Tool (App/Website) helps  you understand your own sexuality.

• • Our special algorithm uses your answers to create a personal assessment of your Arousal Type.
  • Partner Match:
  • Sex-Talk Tool:  Make communication with your partner easy and non-threatening.
  • Get the best toys & props for your type to you to enhance your pleasure.
  • Built-in sex coach: track and build habits that make sex better & break bad habits!
  • Have the best sex ever!

Why the AT Tool:

• Sexual satisfaction is one of the biggest factors in relationship happiness.  The research is staggering: when we are happy with sexuality we are happy in our relationship, and vice versa.
• Different people are unique in their sexuality — often having very different approaches to sex, even in the same sexual situations.  Because most of us feel awkward talking about sex with our partner, we can miss these differences — which can lead to misunderstandings, sexual problems, blame and even the ending of a relationship.

• Most of us haven’t even begun to tap into our sexual selves and that of our partner — because we’ve been taught that sexuality is superfluous or taboo. The Arousal Type App shows us how empowering sex really is to a relationship!

What the tool does:

• Find out your arousal type
• Discover your partner’s arousal type
• Partner Matching: find out your compatibility and where you can add to each other in bed
• Get quality sex-positive information and advice based on your personal type (and your partner’s type)
• Get the best toys and props for your type (or your partner’s type)
• Create daily habits that help you to get more pleasure from sex-positive
• Become aware of and break habits that are hurting your relationship or sex life
• Play the interactive game to spice up your sex life
• Get ideas for your type to amp up your arousal
• Get ideas to “be a better lover” to your partner
• Get ideas on your individual match with your partner – to “spice it up” in the bedroom
• Create an environment where you can talk about sex easily.

How Funds will be Spent

•  All funds will be spent on the development of the Arousal Type Tool as an App, Website & Ebook, and on costs surrounding that development. Included in those costs are research, engineering, hosting and design costs.
• $20,000 gets us a mobile web app, $30,000 raised gets us an Ebook, $40,000 gets us an Android app, and $50,000 raised gets us an iPhone app.
• Typically a project of this magnitude would be well into six-figure range. Due to strategic partnerships and the team’s experience level, we will be able to make the AT Tool with much less.
• Funds above $50,000 will be spent on Stage II development, which includes interactive good sexual habit-forming technology, and sharing the app with millions of people around the world.

The Impact

The Arousal Type Tool has been featured on dozens of blogs, media outlets and in sex therapist offices around the world. The Arousal Type concept has brought more than 20,000 downloads of the preliminary (much less advanced) online questionnaire — all with no marketing effort!

Here’s just a small sampling of the excitement:

From Huffington Post:

“When a woman can understand her primary pattern of arousal , her ArousalType, she can have much better sex. It allows her to tap into her arousal when SHE wants it, as well as letting her feel more sexual pleasure, and have better orgasms. Also, if her partner understands her “arousal type” he/she will be able to know just what to do to arouse her. And vice versa, if she knows what arousal type her partner is, she will be much more likely to make her partner’s sexual dreams come true, and thus increase intimacy with him.”

From Dr. Pega Ren (sex therapist):

“It allows couples, who have lost touch with each other sexually, to have a new language. A new, safe way with which to communicate their individual wants and needs, in a way that allows difference, without that difference being threatening.” 

What Your Contribution Will Do:

• Know that you are part of helping couples develop and maintain greater intimacy and better sex.
• Understand your own sexuality in greater depth.
• Be a better lover for your partner.
• Find a way to talk to your partner about what you would really like (in your life and in bed).
• We believe that everyone should personally know how their sexuality styles and choices are affecting their relationships.

How You Can Help:

1. Make A Pledge:

   Make a pledge by clicking the Perks buttons above, and choose whatever perk fits you. Feel the magnitude of your pledge. You aren’t just contributing to something that can be of benefit to you; you are also supporting people all over the world in creating meaningful change in their lives.

2. Share this Story:

   Tell a friend, put it on Facebook, or just tell someone in the elevator (although that might be a bit weird).

3. Add your name to the list:

   We want to use our community feedback as an important pointer as we build the production version of the app! Give us feedback or get updates and see how you can be involved further.